As a business owner, you must be aware of the need for robust cybersecurity by now. This is because there hasn’t been a shortage of alarming statistics, such as how common cyberattacks have become and how the cases keep rising. If you’ve come across news of data breaches and other cases of cybercrime, you must know that even a single attack on your business is enough to cripple your company’s operations, if not bring it down completely. (1)
In this day and age, businesses can’t afford to view cybersecurity as just an IT services expense or a means of protection against internal and external threats. Here are five ways to show how excellent cyber security services can actually catapult your business growth and give you an edge over your competitors.
Boosting Customer Satisfaction
Consumers are becoming increasingly aware of the dangers posed by unprotected networks and devices. When using unprotected digital channels, consumers risk losing their personal information or credit card details to hackers. Having a greater understanding of the risks helps consumers to defend themselves better.
Most customers will only do business with organizations with proper cyber security solutions since those can keep their personal information safe. This means that if you want to grow your business, you’ll need cyber security that meets today’s standards. (2)
Enhancing The Protection Of Business Data
Some experts have termed data as the most valuable asset in an organization. For that reason, business data is at constant threat of theft by cybercriminals. If your business lacks adequate security measures, you risk compromising critical business data. (3)
While it is possible to rebuild your own database, recovering that of your clients and business partners is a lot more difficult. Compromised customer data might be the cause of a data mishandling lawsuit that could cost you not just in the form of penalties but also in the form of bad PR. It can be challenging to propel your business growth to new levels if you have lawsuits coming from various angles. Taking the cyber security of business seriously allows you to minimize these risks, allowing you to focus more on keeping your business going.
Empowering Remote Work
In the age of increased work mobility, solely relying on the device or computer security service is no longer relevant. Work mobility is the new standard, allowing for increased productivity while also growing your workforce geographically —a necessary ingredient for business innovation and growth.
However, there are additional security problems your business will face in empowering its mobile workforce. These include a higher risk of exposure of work-related information, accounts, and processes. This is why you need to implement the necessary security technologies, tools, and policies for remote workers.
Both innovation and growth require flexibility, which, in turn, needs mobility to thrive. Having strong cybersecurity behind your mobile or remote workforce is critical to avoiding security risks while enabling and promoting business growth. Engaging an IT security services provider can help you manage security issues in your mobile and remote teams more effectively.
Ensuring Data Compliance
Complying with data privacy laws and rules set by governments and regulating bodies can be daunting for businesses. Consequently, your business might be forced to limit its growth and potential for future expansion by sticking to the bare minimum just to avoid risks of non-compliance. This is more so the case if you don’t have a cybersecurity specialist to help you around the risk and clear the way for future expansion.
However, your business must navigate and streamline the regulatory landscape to allow you to focus on innovation and expanding your business reach. By complying with local regulations and having robust enterprise security services, you unlock the doors for growth and acceleration for your business. (4)
Simplifying How You Do Business
The effectiveness of your cybersecurity determines the level to which you can streamline your business processes. Notably, it allows you to automate most areas of your operations while worrying less about your system getting hacked by cybercriminals.
Keeping your devices patched up improves network security helps minimize vulnerabilities, which, in turn, improves the efficiency of your business operations. This can significantly boost your bottom line and, therefore, growth.
You can boost business growth by intensely focusing on cyber security. When it’s absent, you create a loophole for cybercriminals to utilize and steal your company’s data and disrupt operations. Having unsecured computers and networks might portray a negative image of your customers and adversely impact your growth. As cybercrimes rise, it’s more important than ever to safeguard your digital assets with expertly managed IT services and other measures such as using Optus internet security suite. Cybersecurity is one of the best ways to aid business growth.
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- “How Common is Cyber Crime in Australia?”, Source: https://studyonline.ecu.edu.au/blog/how-common-cyber-crime-australia
- “Minimizing fraud while maximizing customer satisfaction”, Source: https://www.securitymagazine.com/articles/95895-minimizing-fraud-while-maximizing-customer-satisfaction
- “The world’s most valuable resource is no longer oil, but data”, Source: https://www.economist.com/leaders/2017/05/06/the-worlds-most-valuable-resource-is-no-longer-oil-but-data
- “Why cybersecurity and regulatory compliance are one and the same”, Source: https://www.itproportal.com/features/why-cybersecurity-and-regulatory-compliance-are-one-and-the-same/